Wharton High School

MARKETING ESSENTIALS

Course Number: 08827110

For Grade(s): 9-12

Credit: 1.0

Prerequisite(s):

Meets Requirement(s): Fine & Performing Arts

Major Concepts/Content: Marketing Essentials is an introductory course geared to help you develop an understanding of the business world of marketing, selling and advertising.  The background knowledge of the foundations and functions of Marketing allows you to grow through hands-on interactive projects.  After completing Marketing Essentials, you will be able to pick a concentration on either Fashion or Sports to complete the program in both the Applications and Management courses. You also can be part of the Co-Curricular Club DECA and work towards your Industry Certification in PowerPoint, Word and Outlook.

SPORTS, RECREATION & ENTERTAINMENT MARKETING APPLICATIONS

Course Number: 08827420

For Grade(s): 10-12

Credit: 1.0

Prerequisite(s): Sports Essentials or Marketing Essentials. ***Teacher Approval Requested***

Meets Requirement(s): Fine & Performing Arts

Major Concepts/Content: Second course of study Topics include public relations, publicity, event planning, sponsorships, tickets, endorsements, and more! Learn about local sports franchises and their REAL marketing dilemmas! Students will study Tampa Bay Area sports franchise cases! You can be part of the Co-Curricular Club DECA and work towards your Industry Certification in PowerPoint, Word and Outlook. 

SPORTS, RECREATION & ENTERTAINMENT MARKETING MANAGEMENT (Honors)

Course Number: 08827430

For Grade(s): 11-12

Credit: 1.0

Prerequisite(s): Sports, Recreation & Entertainment Applications***Teacher Approval Requested***

Meets Requirement(s):

Major Concepts/Content: This course will prepare students for employment in the sports, recreation and entertainment marketing industry. Topics include applied skills related to the sport, recreation, and entertainment marketing functions. Career planning, legal and ethical aspects related to the sport, recreation, and entertainment industry. You can be part of the Co-Curricular Club DECA and work towards your Industry Certification in PowerPoint, Word and Outlook.